Everybody is talking about the importance of creating videos in these days.
But with 48 hours of video content uploaded to YouTube every minute, it is not easy to get views to your video.
In this short video I got the chance to pick the brain of Erik Qualman, author of Socialnomics and Digital Leader. Erik is also the mind behind social media revolution video which is one of 2010′s most viral video on YouTube.
In this short video you will find out:
- Bascis of creating YouTube viral videos
- How social media revolution video helped him to sell his book
- How you can use videos to pass your message to your customers in less than 4 minutes
- How you can increase the chances of any YouTube video going viral
- What Erik thinks about social media over saturation
- Eric’s best tip for businesses when it comes to using social media
If you are looking to find out more about Erik Qualman, I would highly recommend visiting his blog socialnomics.net.
Don’t forget to tweet this post.
Pretty cool interview Rana, I followed Erik on twitter.
His advice is good, general principles, and we’ll see how it unfold for me.
I created 11 videos in 1 month, and they are much higher quality than most, it’s a fun experiment!
http://www.youtube.com/user/ryzeonline
Let’s go viral!
I am glad that you found the interview cool
and good to know that you are creating YouTube videos as well. I think having fun is the key when creating videos.
Too bad I couldn’t view Erik’s social media revolution video on YouTube. Apparently, EMI blocked it in the U.S. on copyright grounds.
Videos are definitely on the wishlist as part of my Leverage Marketing efforts. I, for one, am a little overwhelmed by social media. That’s why I choose to focus only on Google+ for now. However, I can definitely see doing something with YouTube AND Google+. Having two Google properties working together should be very powerful indeed.
So Rana, how did you land this interview? Did you just cold-call/email Erik?
That’s a shame that you can’t watch the SMR video. Google + and YouTube no doubt is a killer combination. Regarding the interview, most things you get in life just by asking
I like the suggestion to imagine what success looks like. Helps to keep you focused and going in the right direction.
Thank you Howie for stopping by and I am glad that you found something useful in the interview.
Rana – I watched the video – did a search and found a different version and found it very powerful. Here’s the link: http://youtu.be/3SuNx0UrnEo
Nice interview and you did a great job of making it short and sweet – thanks!
Thank you for liking the interview. Keeping videos short and to the point is key. I hope we managed to get the point across in this short video.
Interesting video, thanks for sharing. We created a similar video at work recently to help ‘sell’ the reasonably dry topic of process excellence. It’s done really well so far. Not in the Social Media Revolution world of views, but several thousand so far, which we’re happy with.
Congrats Adi, few thousand views are not bad at all. There is no doubt that video is one of the best presentation tool.
Fantastic!! I’m taking part in a YouTube challenge this month where I’m posting a video to You Tube every day along with 29 other great entrepreneurs – I have already shared this with them as I think they will all get value from it! Thank you so much Rana – a post I would love to read from you in the futre is how you get such esteemed influencers to interview with you … pretty please?!
Thank you Gemma for sharing the videos with your Gang, I hope they will find it useful and I will do my best to create a on demand post as soon as possible. Till than you can PM if you need any info.
Thank you Rana!
I am looking to leverage more video this year, so this comes in at a good time.
Thank you Eugen, good luck with your video marketing
Rana,
Thank you for sharing this interview and introducing Erik
I think that creating viral videos requires a bit of luck too. And yes, I like what Erik said that we shouldn’t create videos for viral purposes, but for some other reasons.
Cheers,
Timo
This is a fact that no one knows the secret of viral videos. You can only try to create helpful videos. More videos you create more chances you will have to get any video go viral.
Im in agreement with a lot of those here (and with was brought up in the video) that creating a video just to “go viral” is defeating the purpose of it.
Also about over-saturation! Great interview, Rana!
Super job – I love Erik Qualman and got a good tip from what he shared – fail forward – fail fast – fail better. How comforting. His original socialnomics video is my all time fave – the music is on my ipod and I share it with people all the time.
Hi Rana,
Interesting stuff here. I think it was refreshing to hear someone say, “Don’t create a video just to make it go viral.” And also the point about the overusing social media… I’m not quite sure if that correct though. I’d guess people will use social media at least as much as now in the future. But maybe we’ll do it more efficiently
Rana – thanks for bringing this interview. Wow, this guy is pretty amazing. I am currently working on a book myself and his story is definitely and inspiration.
I am definitely going to look into his book fort he best way to market my book!
Hi rana brother very great stuff superb thanks.
But with 48 hours of video content uploaded to YouTube every minute, it is not easy to get views to your video.
Erik is also the mind behind social media revolution video which is one of 2010′s most viral video on YouTube.
But with 48 hours of video content uploaded to YouTube every minute, it is not easy to get views to your video.
Eric’s best tip for businesses when it comes to using social media
But with 48 hours of video content uploaded to YouTube every minute, it is not easy to get views to your video.
But with 48 hours of video content uploaded to YouTube every minute, it is not easy to get views to your video.
But with 48 hours of video content uploaded to YouTube every minute, it is not easy to get views to your video.
But with 48 hours of video content uploaded to YouTube every minute, it is not easy to get views to your video.